ExpressVPN
Freelance Content Writer | May 2024 - March 2025
As a freelance writer for ExpressVPN, I produced SEO-driven blog posts and landing pages that effectively communicated the benefits of VPNs to readers in the entertainment niche and drove organic traffic. As part of my work, I reviewed competitor sites and tweaked our angle to ensure our content provided comprehensive, unique coverage of each topic. My work included:
Original content: Crafting engaging articles that simplify complex VPN concepts, making them relatable for users interested in streaming, social media, online security, and privacy.
Content optimization: Revamping existing content to improve search engine rankings and enhance user engagement, driving more organic traffic and boosting conversions.
Published Work
Original Content:
Refreshed Content: